What Makes a Blog Comment Great??

More and more people are beginning to see leaving comments on other people's blogs as a great marketing opportunity. I recommend it highly and credit it with building my medical advocacy blog HonestMedicine’s visibility and name recognition. As I have pointed out before, my blog comments have brought the site lots of attention, including this article about it here, and recognition for being a healthcare hero. You can’t imagine how happy that made me!

Soon I was being interviewed about my success with promoting HonestMedicine this way, and was asked to teach a class on the topic. As more people learned about my success with this promotional method, they would often ask me HOW, exactly, to write blog comments that get great results.

The truth is, lots of people have written about this marketing technique. But most of these bloggers write about blog comments solely as a way to bring traffic to one’s site.

I am essentially advocating the same thing: My blog comments also bring traffic to my site -- and to my clients’ sites. BUT THERE IS ONE BIG DIFFERENCE. Most online marketing experts consider getting people to visit